Mike Short, former chairman of the GSM Association, with the very first forecasts for mobile commerce from Kevin Duffey (Group Telecoms Director of Logica) and Tom Alexander (later CEO of Virgin Mobile and then of Orange).
Kevin Duffey was elected as the Executive Chairman at the first meeting in November 1997. The Global Mobile Commerce Forum, which came to include over 100 organisations, had its fully minuted launch in London on 10 November 1997. 2.12 In-application mobile phone payments.2.3 Mobile vouchers, coupons and loyalty cards.